Essential Features of a Ecommerce Website
Suggested Pages
Provide buyers’ hints about products they might be looking for. A good way of doing this is by customizing your search bar to show suggestions; this helps you to divert more buyers towards your intended products. Promotions, deals and coupons are tools to attract more traffic and hence attract buyers to intended parts of the website. Suggestions must be as per key words and products, listed in your store.
Related Products
Giving buyers more options of the same type of product they are viewing ultimately increase overall sales. This keeps the interest of the buyers as you are targeting exactly same category of products, buyer is looking for. One way of doing so is by showing random product list, but this doesn’t fetch results as well, as displaying products from same category. Integrating social media sharing option gives your business a new dimension, as a huge circle of audience is now seeing your website products, with you spending nothing extra for the advertisement. Making sharing buttons part of your website give buyers a one click solution to inform their friends and circles, hence fetching a huge traffic for your website which manually could not render such good results.
Product Filtering
Provide your buyers ease and comfort to shop by incorporating product filtering tool. This tool enables buyers to sort products as per different filters like price, trending, latest etc. Another handy feature is that of “View All”, in this feature buyer needs not to go to each products page one by one but can get a preview of all products at one page. Buyer can then select desired product for further detailed description page. A quick preview option is another user friendly add on, right on the category page a buyer can have a quick preview of any product and decide at the instant whether to check further details or not.
Product Details
You can compel a buyer to purchase by providing crisp and complete details of any product. Never miss the essential details like color, size, weight etc. A buyer is likely to switch to some other website if such details are missing or are ambiguous. It happens that few products go out of stock or sizes or colors are not available at certain period of time, in such cases give your buyers an option of “Watch” or “Want” and also send them email or message on cell phone whenever product becomes available. This will give your buyer a positive message that you care about them.
Dynamic Shopping Cart
Make your shopping cart to move with the buyer as he surfs through your website pages. This will give him confidence and a check that his products are being added in the cart. Buyers sometimes tend to add too many products in the cart and then sift them out on checkout. They may sometimes delete few products of same category and select one out of them. Give buyers more user-friendly options in website than this like “Compare” option can ease both your and buyers efforts. Other way could be to 'allow your buyers to save products as “Favorites” on checkout instead of deleting the products. You have a fair chance of getting these products sold on buyer’s next visit.
Shipping Options
At times buyers reject a product because of a rigid on monotonous type of shipping option. Give your buyers’ multiple options of shipping methods so that each buyer can select the one that suits him. Allow buyers to see shipping costs in shopping cart so that they can take a decision at that very moment instead of cancelling or altering at checkout. This will save your buyers time and effort. Provide variety of shipping methods to cater the needs of all type of customers. Offer special shipping offers or discounts on special occasions like Christmas or Valentine’s Day, this gives a positive gesture to buyers.
Payment Confirmation
Factor of uncertainty is always there for new online buyers, give them confidence by showing a payment confirmation page after check out. Also send them a confirmation email regarding their payment. Send them a tracking no of their product once shipped and keep them informed through email about each step of their purchase. Always ask about their review or comments after every purchase, this helps to improve your services.
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Multi language Support
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| Give your buyer a feel that this website is built for him by incorporating multi language support feature. |
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Mobile friendly & responsive
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| Give your buyers an option to shop on the go by making your website design mobile friendly and responsive. An app of your store is going to be a big plus for your sales and reputation. |
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Easy to manage your store
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| Display your store in a systematic way that is easy to surf around and easy to operate. Design must be appealing yet user friendly to keep your buyers engaged. |
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Easy to manage your store
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Your store will be ready-integrated with the region’s top prominent shipping options including DHL and Aramex that enables shipments and pickups from your store.
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payments gateway
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Get paid locally through our integration with local and global payment gateways , Manage storefronts in multiple currencies and multiple languages to reach your customers all over the world.
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Search Engine Friendly Design
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| Use of key words, tags and other search engine optimization techniques will help your store rank higher in search engines’ list. This is directly proportional to quantum of traffic search engines get for your store. |
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Hosting and Domain Setup
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| MazajNet offers website hosting and domain name services keeping in view your ecommerce related requirements. |
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Visitor & Sales Statistics
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| Google Analytics based program will give keep a record of visitors and sales and will display in tabular or graphical form. This gives you a concise and up to date data about sales and visitors. |
Catalog Management
- Front-end Management
- Catalog Mode
- Unlimited Products
- Unlimited Manufacturers
- Unlimited & Nested Categories
- Product can be assigned to multiple categories
- Product Reviews
- Product Ratings
- Product Options
- Product Attributes
- Product Tags
- Product Returns
- Downloadable (Digital) Products
- Related Products
- Compare Products
- Product Filters
- Unlimited images possible for each product
- Automatic Image Resize
- Products & Options Stock
- Donation System
Orders & Sales
- One-page checkout
- Guest Checkout
- Custom Order Statuses
- Custom Stock Statuses
- Multi Store
- Multi Currency
- Multi Tax Rates
- Recurring Payments
- Manual order creation and edition from back-end
- Order History
- Printable Invoices
- Address Book
- Shipping Weight Calculation
- Advanced Sales Reports
- Google Analytics integration
- Internal Graphical Reporting
- Returns
- Coupons
- Gift Voucher
- Search and sort in orders
- Basic emailing (newsletter) system in the core
- Order fraud system
- PCI compliant
Extensions & Systems
- 30+ Payment Gateways
- 10+ Shipping Methods
- Templatable
- Custom Reports (50+ reports)
- Translated in 35+ Languages
- Reward Point System
- RMA System
- Affiliate System
- Wishlist System
- Credits System
- Reorder System
User Management
- Shopper groups
- Prices per shopper group
- Custom Fields
- Geolocation
- Multi Language
- B2B
- Internal ACL system
SEO Optimization
- SEF URLs support
- Custom metadata for every product and category
- 100% built in SEO/SEF
- automatic Metadata generation
- Google analytics support
Designers & Developers
- Responsive Design (front-end & back-end)
- MVC system
- Easily extendable
- Built-in template system
- Theme Editor: Built-in HTML & CSS editor
- 100% CSS (tableless) design
- Easy to customize the output
- Built on HTML 5 , CSS 3 and Bootstrap 3
- Semantic HTML markup and standards compliant CSS
Structure & Others
- Front-end Management
- SSL support
- Internal search system
- RSS support (also Google Base)
- Built-in captcha system
- Social networks support (twitter, facebook, addthis)
- Bulk CSV/Excel import and export (products, categories etc.)
BASIC Ready Shopping Cart
